The best email marketing tools and platforms

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There are now so many options for automating and working with email newsletters that everyone can find something they like. You can start with these top email marketing services if you can’t navigate the wide range of options.

  • Mailchimp
  • ConvertKit
  • Constant Contact
  • Unisender


Mailchimp is a popular email marketing platform with easy-to-use tools. It also works with WordPress, Magento, and other platforms. Letter builder, segmentation, autoresponder, analytics and near-real-time statistics are all included. You can set up your newsletters by sending time and subscriber location.

A subscription to Mailchimp is free. It can only send 12,000 emails per month to 2,000 subscribers, making it ideal for small businesses. Paying subscribers start at $10.


Bloggers, authors, and marketing consultants prefer ConvertKit. It has a simple but powerful feature set. Ready-made outreach forms, autoresponder management, segmentation, and newsletter automation tools are all here. The service also provides study guides.

A ConvertKit subscription costs $29 per month, but you can cancel within 30 days and get a refund.

Constant Contact

Constant Contact is known for its vibrant newsletter templates. Each user can track the newsletter’s effectiveness and report. You can also share newsletters on social media, use images from Constant Contact’s library, and upload your own files.

Constant Contact also has 24/7 live chat and online training to teach you the basics of email marketing. The first 60 days are free, but after that you must purchase one of the paid plans. Their monthly fee is $20.


Unisender stands out from the competition not only for its user-friendliness but also for its ability to collect data via subscription forms and social media. It also includes A/B testing and a free plan with a monthly limit of 100 contacts and 1500 emails. Plans start at $7/month.

Email marketing is a universal way to increase sales, brand awareness, and engage your audience. With other marketing methods, email newsletters can produce amazing results. So it’s no surprise that big brands use them! After all, all you need to do is choose an email marketing software and be willing to test different strategies.

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