9 Christmas Digital Marketing Ideas

See the source image

A time of giving and receiving gifts, Christmas is also a costly season for retailers. With more people shopping online than ever, there are some great ways to promote your business and boost holiday sales.

Christmas is a creative time. Creativity can help you find the perfect gift or develop unique ideas for your Christmas digital marketing campaign. Here are some Christmas marketing ideas. We’ll show you ten innovative ways to use digital marketing to promote your business during the holiday season. The options range from Facebook ads to email blasts. This post will help you get started with some holiday planning ideas!

Utilize Holiday-Themed Content

Digital marketing tools like social media and email newsletters can help you promote your deals. If you own a retail store, run Facebook ads promoting Black Friday and Cyber Monday deals. Make sure your post copy is detailed so people know exactly what they are getting.

Don’t forget to detail your offer. If you don’t have a store, promote your online deals on social media. Make some Christmas cover photos for Facebook. They don’t have to be extravagant, just eye-catching. Post content that reflects your company’s personality. If you sell video games, create a viral digital marketing campaign based on a popular game (or character).

Use Email Marketing to Target Customers

The next step is to promote your holiday sale with creative content. Consider a Christmas promotion that offers an extra 10% off your entire purchase if you use a coupon code. To remind people of the promotion and to use their coupon code before it expires, send an email blast. Don’t just send the email to your subscribers. Reach out to past customers or leads who haven’t shopped with you in a while! Even if they don’t use the coupon code, you can get them to look at your Christmas deals. How to do?

If you sell clothing, include some holiday sweaters or dresses in your email blast.

Use social media to market Christmas

You can use social media to promote Christmas deals. People are more likely to check out a sale if they see you constantly promoting it on social media. Start with Facebook. You can run targeted boosted post campaigns to reach specific demographics. Ads at the top of the results page for “Christmas deals” on Facebook.

Utilize the Christmas Spirit to Create Original Content

So far, we’ve discussed using social media and email marketing to promote Christmas deals. But that’s not all there is to digital marketing. Christmas is a time for giving, so create Christmas-themed content for your digital channels to increase engagement and awareness. When it comes to Christmas marketing, Christmas songs are always a good start. People watch Christmas songs on YouTube to get in the Christmas spirit. If you can’t afford original Christmas songs for your channel, there’s always covers. A popular Christmas video on YouTube is this cover of “Let It Go”!

Google Ads for Deal Promotion

You may have heard of Google Ads from other websites. You may even be using Google ads right now. So, how about using Google ads to promote Christmas deals? If you have a popular holiday product, this could be a quick way to increase sales. You can target Christmas-related keywords and people looking for holiday savings.

Make Holiday Deals Fun!

Due to the ever-changing nature of digital marketing, successful digital marketing strategies require creativity and innovation. For example, if you want to create a unique holiday promotion, consider a holiday giveaway. For example, you could offer a free month of service with every purchase made during the promotion. Buy two months of hosting and get three months free!

Give to Charity

Businesses should do the same thing as charities around Christmas. Of course, you don’t have to give away all your money if you don’t want to. You can donate products or services by partnering with a local charity. They will gladly promote your business and you can get great PR!

Make Use of Your Content in Emails

You should know by now that the holidays are a time for spending. This is a great time to shop! Consider including a holiday sale or promotion in your email blasts. Include images and links to specific deals so customers can easily click through and buy the products they want.

Create your email blasts using ConvertKit and then add pre-written text on top of the images/links you want to promote.

Send a Holiday Newsletter

Christmas newsletters are a great way to keep in touch with existing customers while attracting new ones. If you’re considering creating a newsletter, now is the time. People want newsletters before Christmas, not on Christmas! If you already send out a sales or advertising email blast, you can simply link it to a newsletter.

Leave a comment